The annual convergence of fresh collections happened with a lot of zeal and variety at the TheHlabel Exhibition & Sale 2017 on September 15th at Taj Deccan, Hyderabad. It was a showcase of the best garments and brilliant designs from TheHLabel.
The exhibition and sale featured a varied assortment of exclusive garments in 31 collections. The collections that exalted women’s fashion came from 200 designers who lined up an impressive array of garments. They were made to meet the taste of buyers coming from a cross-section of the culturally diverse Hyderabad population fervent about fashionable dresses, traditional garments and designer suits for women.
The venue was decorated and interior set in a floral theme denoting the blossoming of new fashion ideas and concepts. The annual gala from TheHLabel, that a large number of fashion enthusiasts in Hyderabad are aware of, kicked off with great expectations. The venue had all the collections on display with young designers brimming with cheer to introduce their garments to the crowd.
It was evident that the timing of the event couldn’t have been better. With the grand festivities of Dussehra and Diwali around the corner, bringing up 31 collections in ethnic, western and fusion wear was rightly anticipated to make the crowd get highly excited.
TheHLabel designers displayed more variety in ethnic garments and better cultural merger creating a very unique set of fusion designs. Ethnic wear designs, including garments like designer lehenga, kurti and saree, celebrated the great Indian craftsmanship and its legacy. The fusion garments viz. designer tunics and kurtis amazed the audience with the fresh ideas that were potential trendsetters.
The designers deserved lot of credit for presenting ethnic garments like designer sarees and anarkalis with a variety of Indian art works and memorabilia being added to them with beautiful embroidery and print works. They also combined the best features of Indian and western fashion wear to create very innovative designs for fusion garments. The event also had a section for handmade fashion jewellery.
The footfall began to pick up in the afternoon at the event that had started at 10 am. The people who came in the morning were already seen spending time at the stalls vigorously exploring each collection to choose their garments from.
TheHLabel constantly connected with the rest of the world through its social media channels, updating the progress of the event. That brought in more people and incited a remarkable amount of positive online response similar to what was witnessed on the floor. The combined effect made the event flourish and create an increasingly motivating atmosphere.
The event arrangements ensured that the buyers had a very pleasant and comfortable shopping experience at the venue. There were ample seating arrangements and refreshments provided to keep the dynamic crowd filled and happy throughout the time they spent there.
The public response highlighted a couple of positive features of the event. One was the grandeur and ambience with which the event was set up. The floral decorations and garden like setting matched the beauty and ambience of the exclusive garments put up on display.
The second was the highly appreciated custom size garment feature offered to every customer who were seen happily doing away with fitting concerns. TheHLabel focuses on individual fashion and fitting, which is its salient feature that makes it popular among fashion enthusiasts. The same feature is available for purchases online too.
The event closed with a tremendous feel of achievement once again, especially with a high note of satisfaction. TheHLabel once again stood up to its legacy of offering the best in innovative designer fashion wear that young designers crafted investing a lot of talent and hard work into the process. The event raised the bar of expectations that will fuel the enthusiasm of TheHLabel team to come back next year with a bang.